Perfect peonies, gorgeous garden roses and sweetest sweet peas – florist shops, when done right, have the power of registering their sweet melange of floral scents deep into the minds of the customers. But seasoned florists know that is not enough to seal the deal in this competitive era.
If you are a smart business owner, we assume you’ve already got a beautiful logo, your customer service is great, and you know exactly what your USPs are. But do you have a brand voice that connects with potential customers?
All of the content you create — like the words on your website, care cards, social media posts or adverts— is an integral part of your brand voice. When done right, a distinctive brand voice will help you connect with your target audience on a personal level, which can be especially helpful if you’re a small, independent florist trying to compete with big national corporations.
And what better way to convey your brand voice to your customers than with the good ol’ business card that can be easily given out to customers each time they visit the store? Create and showcase business cards for your florist store with this beautiful and elegant PSD template by Free PSD Templates. Possessing size of 1125 x 625 px – converting to 3.5” x 2” with 0.25” bleed in print – these high-resolution templates present you with the option to choose between a landscape or portrait layout for your card. Designed beautifully in a shade of deep green with intricate yellow flowers, all you have to do is insert your business’ logo and details into the template using the smart object feature in Photoshop, and you have a business card at par with the finesse and beauty of your flowers!